Capabilities & Insights Senior Analyst – Consumer Insights

Job Description

You will partner with consulting teams to design and lead research processes, generating B2C and B2B insights to provide business recommendations. You will manage the end-to-end research process, including quantitative and qualitative methods, and collaborate with clients to develop survey instruments and advanced modeling strategies.

Requirements

• Bachelor's degree required, master’s degree preferred
• 4+ years of market research experience
• Expertise in consumer and shopper insights, strong quantitative skills, advanced business knowledge, and analytical thinking. Proficient with statistical software packages
• Strong communication and interpersonal skills
• Ability to manage multiple projects.

Responsibilities

• Partner with consulting teams to generate insights
• Lead research from design to analysis
• Develop survey instruments and quantitative analysis strategies
• Collaborate with clients to translate insights into business recommendations
• Manage research vendors for data quality
• Contribute to firm knowledge initiatives
• Lead end-to-end research processes for client engagements.

Benefits

• McKinsey offers a comprehensive benefits package, including medical, mental health, dental, and vision coverage, telemedicine services, life and accident insurance, parental leave, family planning benefits, caregiving resources, a generous retirement contributions program, financial guidance, and paid time off.